Globalizing Everyday Consumption in India: History and Ethnography edited by Bhaswati Bhattacharya and Henrike Donner (and published by Routledge in 2020)…

Jocelyn Lim Chua’s In Pursuit of The Good Life: Aspiration and Suicide in Globalizing South India (University of California Press,…

Advertisements are an interesting entity. They produce and reproduce culture in a very ‘bite-sized’ format and play an important role…